You don't need an agency. Just the basics, done right.
Custom dental websites, ready in days. No long-term retainers, no ranking promises.
- Show up on Google, with a page for every service
- Your Google listing and reviews, set up right
- Ready for ChatGPT and Google AI answers
- Fast on every phone (90+ PageSpeed)
- No required monthly fees
- You own the site and every account
My practice is…
Opening soon
Launch with a real website and a correct Google listing before the sign goes up.
Plan your launch →Just bought
Keep the Google reviews. Replace the old owner's name on your website and listing.
See the takeover plan →Up and running
Compare your website and Google listing with well-reviewed practices. Free, about a minute.
Run the free check →Not sure what your site needs? See what 1,000+ well-reviewed practices have in common →
One price. Everything included.
$2,000
One-time build
Preview in 3–7 business days.
You own the code, domain, hosting, and every Google account.
$0
Per year after that
No required fees. Free hosting.
SEO Foundation
Every page set up so patients searching nearby can find you, with a page for each service you offer.
Google Business Profile + Reviews
Your Google listing set up with hours, services, and photos. A short link for patients to leave reviews, and reviews shown on your site.
AI Search Ready
When someone asks ChatGPT or Google AI for a dentist nearby, your practice can appear in the answer.
90+ PageSpeed Score
Loads in under a second on any phone. No plugins, no clutter.
Groundwork Managed ($200/mo or $1,200/yr) is optional: a weekly patient-question video from the dentist, edited and published for you, and every account handled. Most practices don't need it, and the self-hosted option is free.
View Full PricingHow It Works
Tell us about you
Your website URL and Google listing are enough to start.
We build it
You get a live preview in 3–7 business days: a real site you can open on your phone, not a mockup.
You decide
If you want it, you pay $2,000. If not, you owe nothing. After you pay, it can go live on your domain that day.
You own it
30 days of included revisions after you pay. Domain, hosting, and code, all in your name. Walk away anytime — your site keeps running.
How We Compare
| Feature | DIYWix, Squarespace, etc. | Traditional agency | Groundwork |
|---|---|---|---|
| Setup cost | Free | $2,000–$15,000 | $2,000 flat |
| Yearly cost | $0–$200/yr | $2,400+/yr ($200+/mo) | $0 |
| Design | Shared templates | Shared across clients | 100% custom |
| Mobile | Responsive templates | Varies by agency | Optimized on every device |
| Speed | Slow–moderate | Moderate | 90+ PageSpeed |
| SEO optimization | Minimal | Varies by agency | Full: built for Google + AI |
| Content | You write it | Written for you | Written for you |
| Editing interface | Visual drag-and-drop | They manage it for you | Open code. Any developer can update it |
| Ongoing updates | You do it yourself | Included in monthly fee | Pay as needed |
| Ownership | Hosted on their platform | Varies by provider | You own code, hosting, domain |
| Build time | Weeks (your time) | 4–12 weeks | 3–7 business days |
| Google Business Profile | Not included | Sometimes, extra cost | Included |
Scroll sideways to see the Groundwork column.
Frequently Asked Questions
Everything. Your domain, your content, your hosting account, your code repository, and your Google accounts (Analytics, Search Console, Business Profile). If you never hear from us again, everything keeps working.
No catch. Hosting on Cloudflare Pages is free. There is no required monthly fee. If you want us to handle things for you, Groundwork Managed is $200/month or $1,200/year: a weekly patient-question video we edit and publish for you, a yearly site refresh, content changes, and every technical account handled if you want. It's priced for practices that want it done for them; most can skip it and pay nothing.
Yes. AI is why this costs $2,000 instead of $15,000. What it can't do on its own yet: write real service content for your specific practice, configure hosting, get structured data right, and make sure your sitemap submits correctly. That's the part we handle.
Nothing changes. That's the whole point. Our explicit goal is that you never have to reach back out. No follow-ups, no check-ins, no renewal notices. Your website keeps running on its own. If you ever want to make updates or get interested in more aggressive growth, we're here — but it's entirely your call.
A great website won't flood your practice with new patients. But a bad one is actively turning people away. We're not promising rankings or growth. That's a different beast, and anyone who does promise it is probably selling you paid ads dressed up as SEO. Our focus is the baseline foundation: every technical signal Google and AI search agents actually look for, done correctly. A fast site. An accurate Google Business Profile. Structured data. Real service pages. The inputs are in your control. The algorithm does the rest.
Because no one can. If someone says they can, ask exactly how. The answer is almost always Google Ads: paid clicks that put you "on page one" while the campaign runs, then disappear the day you stop paying. That's not organic SEO. That's renting visibility you'll never own. Real search rankings aren't something any agency controls. What we guarantee: every technical signal Google publishes — page speed, structured data, GBP accuracy, mobile performance, AI search readiness — done correctly and permanently.
After you pay $2,000, you get 30 days of included revisions. The clock starts when you send your first round of feedback, so you aren't burning days waiting on photos. After that, most practices don't need many changes. When you do, add a single month of Groundwork Managed ($200). You get the full month to request whatever fixes you need, plus that month's weekly video prompts, so it doubles as a trial of the content side. Then cancel or keep it. No ongoing commitment.
Those are practice management systems: scheduling, patient records, billing. Groundwork is only the website, and you own it outright. You can use both.
Interested? Let's Talk.
Send us your practice info and current website. We build a preview first, typically in 3–7 business days, and you pay only if you like it.